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Seung Yong Chung: Where In God’s Name Is Diane Farr’s Ex-Husband?


Sung Yong Chung

Seung Yong Chung, a South Korean entertainment marketing executive, was married to American actress, TV personality, magazine writer, and author Diane Farr for 14 years. Their marriage ended in divorce in 2020, a situation Farr had anticipated and mentioned in her book Kissing Outside The Lines (2011), noting that her career might jeopardize their union. They have three children together: a son and twin daughters.


Since the divorce, Yung has stepped away from public appearances and is now fully focused on his career, particularly as the CEO of Cashmere Agency in Los Angeles, California.


Diane Farr’s Ex-Husband Was In South Korea And Raised In The United States


Seung Yong Chung was born in 1970 in Seoul, the capital of South Korea. His father, Young Ja Chung, was once the president of the Seoul-based export company Intraco Korean, and his mother, Tae Wha Chung, worked as a nurse at George Washington University Hospital in Washington, D.C., before retiring.


It is unclear whether he is an only child or has siblings.


Chung spent his early infancy in South Korea, but when he was 2 years old, his family moved to Maryland, the United States, where he grew up and received his education. He attended Gaithersburg High School in Maryland before enrolling at Virginia Polytechnic Institute and State University in 1988 at 18. Four years later, in 1992, he graduated with a Bachelor of Science degree in Finance. In 1995, he earned a Master of Science in Information Systems from George Washington University, an institution attended by notable figures such as former South Korean Presidents and Prime Ministers, including Syngman Rhee, Lee Myung-bak, Song Yo Chan, and Chang Dae-whan.


A Brief Look at the Career of Seung Yong Chung


As mentioned earlier, Diane Farr’s ex-husband is an entertainment marketing executive. He is the CEO of Cashmere Agency, a Los Angeles-based marketing firm he co-founded with Ted Chung in 2003. His contributions have propelled the company to become one of the leading marketing agencies in the United States, managing projects for major companies such as Activision, Namco, Adidas, Nestlé, Red Bull, PepsiCo, BMW of North America, Jack in the Box, DoorDash, Netflix, and Universal Pictures.


Independently, he has produced several titles for MTV, Mnet, and other short and long-form content. Before co-founding Cashmere Agency, Chung worked in Business Development at NextLink Corporation, where he led efforts to provide software solutions for clients across the global supply chain and trade sectors. He also worked at Ernst & Young LLP, where his primary roles included implementing business processes and ERP solutions for Fortune 500 companies in the retail and insurance industries.


Chung And Farr Met At A Friend’s Engagement Party, Engaged in 2005, And Married In 2006


Seung Yong Chung and Diane Farr met at a mutual friend’s engagement party. Recounting the experience in her book Kissing Outside The Lines (2011), Farr mentioned that she had too much to drink and was dancing when she noticed the charming Chung. She began to flirt with him and, before leaving the party, wrote her name on a napkin and handed it to him. When he reached out to her the next day, she dismissed him.


A year and a few months later, they met again in Mexico at the wedding ceremony of the same friends whose engagement party they had attended. This time, everything changed, and their romance began. Although their families initially had reservations due to cultural and ethnic differences, love ultimately prevailed.


In 2005, Chung proposed, and Farr accepted. They married on June 24, 2006, at Rainbow Tarns in Mammoth Lakes, Mono County, California. The ceremony was officiated by Barry G. Littman and included five Buddhist monks.


The couple was blessed with three children. Their son, Beckett Macuso Chung, was born in March 2007, followed by the birth of their twin daughters, Coco and Sawyer, in August 2008.


… And They Divorced After 14 Years In 2020


Seung Yong Chung and Diane Farr’s marriage unfortunately ended in 2020 after 14 years. Although the reason behind their separation has not been disclosed, Farr expressed her own reservations in her 2011 book, Kissing Outside The Lines. She mentioned that if anyone were to jeopardize their marriage, it might be herself due to her career, as she considered Chung a genuinely nice person.


Where Is He Now?


After the divorce, Chung has remained quiet, and there is no information indicating whether he is in another relationship. He has been focusing on his career as an entertainment marketing executive and building his co-founded company, Cashmere Agency.


Farr, on the other hand, is in a new relationship. In an article published on Elle.com on May 15, 2024, she revealed that she has a new boyfriend whom she has been dating for six months.

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